Politics Is The New Pop Culture

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The Honda Stage poppin' for ODESZA at ACL Music Fest! Stop by Honda Ink and say hi if you're here.

MUSIC & INDUSTRY


On Thursday, President Trump hosted Kanye West and Kid Rock at the White House for the Music Modernization Act signing and a luncheon to discuss workforce training and sentencing reform. The event, as you'd imagine, was bonkers (just read the transcript). Meanwhile, the last apolitical holdout, Taylor Swift, formally stepped into the arena, endorsing Phil Bredesen (D), for Senate. Voter registration reportedly surged in Tennessee soon after. Politics is the new pop culture.

BRANDS & BANDS


Bud Light and Amex find themselves on a new list of Top 10 Innovative Brands, amidst the usual darling tech companies (Google, Intel, etc.). What differentiates these two old-school legacy corporations? Their investment in music. Both brands are ubiquitous at major US music festivals, and both are actively developing unique, music-centric experiential activations. If you're wondering how to make music work for your brand, give us a call.

RESEARCH & INSIGHTS


Visual Capitalist put together a snazzy new visualization of the past 40 years of recorded music revenue. By now, we all know the story it tells. And despite the fact that new research suggests there's no such thing as a "visual learner," this chart does help illustrate the scale to which the entire industry was upended when CDs went away. Check it out here.

EVERYTHING ELSE


LISTEN


Usher
Stay At Home ft Future
Cardi B
I Like It (Live @ AMAs)

LOOK


WTF w/ Marc Maron
Kurt Vile
Banksy

WEEKEND PLAYLIST

FACTORY FLOOR


Miranda and Cristina last week at Honda Ink @ ACL Fest, somehow not sweating in 90 degree Texas heat.

FRIDAY GIF


See ya next week...
This WeekMatt Pennington